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On the Contrary
The power of contrarian thinking to sharpen strategy and inspire creative
8th October 2018
We’re interested in challenge and how it creates change. Great ideas and great campaigns seldom come from conforming to the established order. They are inspired by iconoclasts who challenge convention and insist on new thinking, often in the face of considerable resistance.
Big Thinking on Strategy
2nd October 2014
The Purcell Room on the South Bank seats 387 people and on 2nd October 2014, every seat in the house was taken for an electric afternoon of talks from some of the best strategic minds in the business.
Worlds Collide 2012 & 2013
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