Articles

This the part of the site where we upload, and encourage you to send and share lots of interesting stuff about planning and strategy.

Jun 13, 20231 min read

B&Q, Gardener of the Year: A PR Planning Case Study

My personal philosophy is that PR is where brand collides with the real world...

Jun 13, 20234 min read

Planning in Corporate Affairs | A PR Planning Case Study

At Hanover, every one of our strategists is an integrated strategist with a strong data vertical, be it in media and....

Jun 13, 20232 min read

Planning for Cultural Interest with Minecraft | A PR Planning Case Study

We saw a bigger opportunity at the heart of the brief – that being to reinforce Minecraft’s role in culture as a force for driving...

Jun 13, 20233 min read

What is PR Planning?

PR planning creates strategies to help brands and companies to create sustained value by stimulating, building and engaging...