Articles

When you become a member of the APG you get a lot of really useful free stuff like access to our Think Tank with awards papers, video...

Anybody that knows me, will know that I’m a massive Manchester United fan. Which has made the last month particularly painful...

Tom Roach, VP of Brand Strategy at Jellyfish shares his fresh perspectives on some of the new and different ways to be a planner these days.

If there’s one thing I hope to achieve over the two years of my term as Chair, it is to try to broaden the awareness of our profession...

I’m delighted to announce that Michael Lee is the new Chair of the APG.

If you’ve been to our events or training courses, you know how seriously we take our feedback. It’s always helpful to hear from you...

Remember those early innocent days of social media. We happily overshared on Facebook. "User Generated Content” became a common phrase...

As we experiment with hybrid working we want to know how it is working for you and the whole Planning community...

For planners looking for inspiration, you will find over 30 stories of transformation and ingenuity. This year's papers are bursting with...

After we had heard all the presentations of these papers, one of my fellow judges turned round and said: “It is such a joy to be....

“What kind of planner are you?” I remember being thrown by that interview question the first time I heard it...

We radically improve our chances of writing a better brief if we get a really good brief from the client. But how do we encourage that,...

When I started my career in B2B, I wondered what planning looked like in other types of agencies. Were they doing the same things?

There are 11 parts to the programme, each featuring a different strategic model. The models have been chosen by Jon Leach.

Fantasy Premier League is here. As strategists, we're always looking out for new ways to test our skills and, frankly, show off a bit....