Articles

This the part of the site where we upload, and encourage you to send and share lots of interesting stuff about planning and strategy.

Jan 15, 20182 min read

The Next Chapter

Happy new year, and welcome to 2018. A year that’s surely set to be as full of change as last year. I’ve had the honour and pleasure of...

Mar 8, 20173 min read

5 tips to write a winning paper

If you want to do well at APG, then it’s really very simple. You have to tell a good story. Because by the time you get to this point,...

Feb 23, 20172 min read

It woz the team wot recruited more teachers

This is an edited version of the talk I gave at the APG Transformational team event. For a few years I was lucky enough to lead strategy...

Feb 22, 20172 min read

Transformational Team Thinking

I’m not going to talk to you today about some of the transformational ways of working that we started to implement at Saatchi’s in recent...

Feb 20, 20173 min read

APG Awards 2017 | How to win (1)

It’s here. APG 2017. And I am extremely excited to be here and to have been asked to help seek out and find the most exciting...

Jan 16, 20172 min read

2017 a year of transformation

Hello, and welcome to 2017. A new year which brings not only exciting new possibilities, but a new reality politically and socially. A...

Dec 12, 20164 min read

Think like a CSO (with Stuart Bowden)

Stuart Bowden is the Global CSO at MEC and a man of vision; a vision shaped by an eclectic career across media and ad agencies, a period...