Articles

This the part of the site where we upload, and encourage you to send and share lots of interesting stuff about planning and strategy.

Sep 8, 20173 min read

How do you tell the stories that grip the nation?

We started talking to ITV earlier this year. We were interested in 3 things. The first is the Brexit bubble. The much discussed sense...

Mar 8, 20173 min read

5 tips to write a winning paper

If you want to do well at APG, then it’s really very simple. You have to tell a good story. Because by the time you get to this point,...