APG
Apr 6, 20184 min read
Can Planners Really Find An Insight In An Hour?
Why the demand for ‘quick-turnaround insights’ devalues great Planning and what we can do about it. In 2011, Richard Huntington wrote a...
APG
Aug 26, 20165 min read
Planners Unmasked | James Lees
Solid writing skills are pretty essential whether you’re creating a brand or just writing a presentation. Practice, practice, practice...
APG
Jun 22, 20152 min read
Behind the Mirror | A view from Steven Son
Last week, I heard Jon Steel lambast the current state of planning. His main bone of contention was that it is no longer a research based...
APG
Jun 18, 20152 min read
Behind the Mirror
An evening of talks, tools, interactive exercises and discussion to demystify qualitative research. A brief but incredibly useful,...
APG
Jun 27, 20134 min read
Hypothesis on Noisy Thinking
Planners get the research they deserve. 1/ Culture – over used these days. But what we are so used to doing we don’t notice is worthy of...
APG
Jun 25, 20135 min read
Planners get the research they deserve
This time we were interested in interrogating the working relationship between Planners and researchers, from formal briefings, to...