APG
Jun 13, 20174 min read
Think like a CSO (with Phil Adams)
I gave a room full of strategists two minutes each to arrive at a definition of “content”. This was an experiment not a workshop...
APG
May 30, 20174 min read
APG West | A matter of perspective
A write up of APG West Planning Labs, May 2017. This event posed a deliberately provocative question: Can you do the best work of your...
APG
Jun 30, 20163 min read
Insights from APG Careers in Strategy Evening
Last night Mintel hosted the APG for a session where we explored different 'flavours' of strategy and the diverse ways in which planners...