APG
Mar 8, 20173 min read
5 tips to write a winning paper
If you want to do well at APG, then it’s really very simple. You have to tell a good story. Because by the time you get to this point,...
APG
Feb 20, 20173 min read
APG Awards 2017 | How to win (1)
It’s here. APG 2017. And I am extremely excited to be here and to have been asked to help seek out and find the most exciting...
APG
Apr 13, 20151 min read
How to Write a Winning Strategy Paper – Top Tips from APG Shortlist Chair Craig Mawdsley'
This Warc Webinar, featuring advice on writing papers from Craig Mawdsley, will help you to stand out in creative strategy competitions....
APG
Feb 23, 20151 min read
Top tips on how to win when interviewed under pressure - with former Sky anchor, Linda Duberley
This year, we have a new format for judging the 2nd stage of the competition. Those lucky enough to be short-listed for a prize will give...
APG
Feb 13, 20152 min read
How to Win Evening (1)
Our first 'How to Win' Evening for the APG 2015 Creative Strategy Awards in association with Google. We heard from Craig Mawdsley, Joint...
APG
Feb 11, 20152 min read
How to get your paper shortlisted – top tips from this year’s Chair of Shortlisters
Getting your paper shortlisted is dead easy, as long as you follow these simple guidelines: Read a lot of past papers The only reliable...
APG
Jan 13, 20152 min read
Navigating the Shortlisting Process
Getting on the APG shortlist is a simple business. You just need to have a good strategic idea. No really, it’s that simple. No secrets,...
APG
Jan 12, 20152 min read
A Forward from Debbie Klein - Chair of Judges for APG 2015 Awards
I am delighted to be Chairing the final judging panel for the 2015 APG Creative Strategy Awards in association with Google. As a former...