APG Strategy Conference: On the Contrary Summary of the day by Bridget Angear, Joint CSO AMV BBDO
Bridget did the impossible and drew together her thoughts about a long and intense day, with some really useful things for us to think...
APG
Oct 10, 20183 min read
APG Noisy Thinking | Think Big and get in bed with your client. Oh, and friction is good
Whether strategists are impacting clients’ bottom line clearly hit a nerve and our speakers skewered it. We’re working as strategists at...
APG
Mar 9, 201710 min read
Why strategy should be seen as a soap opera
The work of a strategist is a never-ending process that is constantly evolving as new problems occur and unforeseen dramas take place,...
APG
Oct 16, 20144 min read
APG Big Thinking on Strategy – 1 Thing I Learned From Each Speaker
Rather than try and summarise the varied points of discussion around, and different perspectives on strategy into one neat article, I...
APG
Oct 15, 20143 min read