APG
Jan 11, 20164 min read
The Year Ahead for Planning
Legend has it that George W. Bush once dismissed French business culture, by saying: “They don’t even have their own word for...
APG
Oct 22, 20151 min read
APG 2015 Creative Strategy Awards: The Winners!
On Friday night the planning world glittered and sparkled with wit, strategic brilliance (and some fabulous outfits). 225 people packed...
APG
Oct 21, 20151 min read
10 GOLDEN RULES for a Strategy of Influence
On Friday we announced the winners of the 2015 APG Creative Strategy Awards. Congratulations to all of the worthy winners! As this year's...
APG
Apr 13, 20151 min read
How to Write a Winning Strategy Paper – Top Tips from APG Shortlist Chair Craig Mawdsley'
This Warc Webinar, featuring advice on writing papers from Craig Mawdsley, will help you to stand out in creative strategy competitions....
APG
Feb 23, 20151 min read
Top tips on how to win when interviewed under pressure - with former Sky anchor, Linda Duberley
This year, we have a new format for judging the 2nd stage of the competition. Those lucky enough to be short-listed for a prize will give...
APG
Feb 13, 20152 min read
How to Win Evening (1)
Our first 'How to Win' Evening for the APG 2015 Creative Strategy Awards in association with Google. We heard from Craig Mawdsley, Joint...
APG
Feb 11, 20152 min read
How to get your paper shortlisted – top tips from this year’s Chair of Shortlisters
Getting your paper shortlisted is dead easy, as long as you follow these simple guidelines: Read a lot of past papers The only reliable...
APG
Jan 29, 20151 min read
APG Creative Strategy Awards 2015 - Launch Party
It's going to be an unbeatable evening: Luis Toledo is flying in from Puerto Rico to present his Grand Prix-winning paper on Banco...
APG
Jan 13, 20152 min read
Navigating the Shortlisting Process
Getting on the APG shortlist is a simple business. You just need to have a good strategic idea. No really, it’s that simple. No secrets,...
APG
Jan 12, 20152 min read
What do we mean by 'Strategies with Influence'?
This year’s awards will be judged not only on the strength of the strategic thinking that went into the brief, but also on how and where...
APG
Jan 12, 20152 min read
A Forward from Debbie Klein - Chair of Judges for APG 2015 Awards
I am delighted to be Chairing the final judging panel for the 2015 APG Creative Strategy Awards in association with Google. As a former...