Articles

This the part of the site where we upload, and encourage you to send and share lots of interesting stuff about planning and strategy.

Aug 21, 20191 min read

AMSR: New sources of strategic inspiration from the past

AMSR: The Archive of Market and Social Research is a resource that you and your competitors may not have discovered yet. It's a not for

Aug 6, 20191 min read

We are sad to announce the death of Judie Lannon

Judie was known as one of the 'godmothers' of account planning and she stayed involved with the industry and with planners until nea